5 WordPress Tips for Busy Entrepreneurs

WordPress is the CMS(Content Management System) of choice for many aspiring online entrepreneurs because it provides a easy entry into the field of web design and site development.

For an entrepreneur looking to build their presence online, having a blog can significantly influence ranking and drive traffic to your website.

In a single afternoon you could

  • buy a hosting plan,
  • download and install a few WordPress themes, and
  • get started constructing a site that can compete in any industry with the right search engine optimization campaign and content strategy.

WordPress development easily gets complex and soon you realize you need the skills of a Web Developer in order to get ahead.

Tasks ranging from

  • theme customization,
  • plugin development,
  • widgets,
  • custom layouts among others require a skilled developer to give it a professional touch.

However, often than not you will find yourself in situations where you need to perform certain tasks that do not really need the skills of an experienced WordPress developer.

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It could save you a tone of time and resources if you were able to perform the simple fixes yourself in just a few minutes.

In this post I’ll go ahead to let you into some of the most commonly used features of the WordPress dashboard that could give you an upper hand in performing simple commonplace tasks like logging into the admin dashboard, creating and publishing new posts and pages, installing plugins, and managing comments.

1. Login to WordPress Admin

The first step to setting up your WordPress account is to access the admin panel and login.

You can access the admin panel by adding “wp-admin” to your website address in the search bar.

Here’s an example: http://www.yourwebsite.com/wp-admin

2. Creating New Posts

WordPress supports two different content types

  • pages and
  • posts.

As a WordPress beginner, you might be confused with these two options, but it is important to know the difference.

In WordPress, posts are dynamic entities that are listed in reverse chronological order.

Posts are social and have options like social share buttons and comments. Posts are also updated in your RSS feed.

It’s important to know how to create posts and publish them on your website, as well as how to delete and unpublish posts.

Start creating a draft from the Quick draft option provided in the dashboard or from the main menu (Dashboard>Posts>Add New).

You will be directed to the edit screen where you can edit everything associated with the post. You’ll find different styling options to format your content. Insert images wherever necessary using the Add Media button.

3. Creating New Pages

This will be very useful if you want to add a new section to your website.

The method of creating pages is similar to that of creating posts. Keep in mind that a page displays static content while a post displays dynamic content.

There is an option called Pages provided on the admin panel menu.

Just hover above it and click Add new.

You’ll be directed to the edit screen which is similar to the post edit screen. You need to fill in a title for your page and change the permalink for your page, if you prefer.

Next, add the content and other required media.

Fill in all other information just like you did in the create post above.

You can also set a featured image for this page. The next step is to edit the page attribute options. In this section, you can select a parent page if the new page comes under any other pages.

There is also an option to select the page template.

By default, all the pages on your website will inherit the default page template, but some themes come with multiple themes for pages and you can select different templates for different pages.

Once you’re done with all the editing, you can either publish it immediately or schedule to be published later (like a post).

4. Installing Plugins

Plugins add functionality to your website. 

You can access the plugins page from the dashboard menu which will list all the plugins installed on your website. Each listing has options like deactivate, edit, delete and so on.

If there is a new version for the plugin available, you can update it directly from this menu.

To add a new plugin into your website, click on the Add New option in the plugins menu.

This will take you to the plugins directory where you can find and install new plugins.

If you click on the Install Now option, the plugin will be installed automatically, but you have to activate it in order to use it on your website.

This way you can add different plugins to your website, but be careful with plugins as they can sometimes cause aspects of your site to malfunction or introduce a security vulnerability to your site.

5. Responding To Comments

Make sure you monitor and respond to comments that visitors leave on your website.

Tinker with the settings and learn how to delete and approve comments. This will be particularly useful for entrepreneurs that have a blog on their website.

Once you click on the comments page from the admin panel you’ll be able to monitor and moderate all your comments from a single window. You can see all the comments received on your website in a reverse chronological order.

You can perform actions like

  • approve,
  • reject,
  • move to trash and
  • mark as spam.

If you want to make changes to a comment before approving it, simply click on the edit option.

You’ll be taken to the edit page where you can make changes to the comment and its status. You can also use the Quick edit option to make quick changes from the comments page itself.

There is also an option to reply to user comments.

Always respond to comments on your posts.

Regularly replying to comments will help you maintain a healthy relationship with your audience.

This is by no means a comprehensive documentation of the WordPress platform.

WordPress is quite a huge and complex platform to be covered in one post.

These simple skills could help you perform certain tasks on your blog or website as an entrepreneur and only hire development services when needed.

However, to avoid breaking things and screwing up your entire site and losing on sales, having a developer by your side will come in handy or learn more through home tuition.

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3 thoughts on “5 WordPress Tips for Busy Entrepreneurs”

  1. Sweet blog! I found it while browsing on Yahoo News.
    Do you have any suggestions on how to get listed in Yahoo News?
    I’ve been trying for a while but I never seem to get there!

    Many thanks


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